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Why AI Has Become The Next Big Thing?Understand Through Morph.ai


  • There always has been a debate about the pros and cons of Artificial intelligence that's slowly taking over every sector of trade and commerce. One cannot deny that AI helps you to smartly manage and administrate your time-Time that everyone complains of being short of.
  • AI is a savior in the bigger picture. With the advent of AI theTathastu term is finding its meaning in the real world since an AI entity does your work on your behalf. According to recent studies, it is found that a large share of people are switching to messaging apps and these apps are here to say. They are the steps to the future and bots are the means to access all sorts of services. Moreover, to build a business online, you want to build where the people are. That place is now inside messenger apps. Most of these services are majorly consumed for discovering news, growing network and sharing content. Chat is where we make those decisions and lay the final brick. Hence This is where ‘Conversational Commerce’ comes into play.
  • Morph.ai is one such precise platform to build cogent chatbots for businesses to flourish, Co-founded by Pratik Jain currently consists of 11 team members
  • The main motto being transforming support/services/business into the chat.
  • DESCRIPTION
  • Morph.ai
  • This Gurgaon-based B2B startup is a platform for conversational commerce. It connects the current conventional resources behind an app or a web-service to the social media companies like Facebook Messenger, SMS, Twitter to name a few, where their customers can use brand services over chat. As the wiki puts it A chatterbot (also known as a talkbot, chatbot, Bot, chatterbox, Artificial Conversational Entity) is a computer program which conducts a conversation via auditory or textual methods. Such programs are often designed to convincingly simulate how a human would behave as a conversational partner, thereby passing the Turing test. The startup enables companies and brands to showcase their products and services on social media platforms, their own portal, text messages, etc through the chatbot. Here users can get work done over a mere chat. Instead of browsing a website, you will have a conversation with the chatbot, mirroring the type of experience you would get when you have any sort of queries. Gone are the days when you were hooked to the automated phone system that made it really hard to answer your queries. We have evolved to a time where Facebook is building an AI to build AIs. In the same manner, Morph.ai resolves to give you a richer experience by minimizing your burden to do all the tasks that can be done through a bot.
  • Morph.ai is monetizing through a subscription-based model where the clients are charged on a monthly basis on how many parallel bots they want to deploy.
  • Future of technology and employability
  • He aptly puts it that within five to ten years AI is presumed to take over the complete market. IOT, BIGDATA,AI are here to mushroom up and they would reduce the redundant tasks leaving us with a plethora of productive time. Because there will be always someone to look into nitty-gritty needs of ours.
  • From booking a restaurant to booking a cab, almost every commerce action can be performed through chats. Not only it helps cutting costs but also is an effective customer acquisition strategy.
  • On the effect it would deploy in employability ratio Pratik stated, any technical Advancement decreases human interference and reduces time on problem-solving. In such scenarios from time, immemorial Newer sort of employability avenues has got paved. An average rate is maintained in the intellect of things being done. More people will be educated for new advancement. It might not appear like a win-win when you see it in the first glance, but it is providing employment in various sectors when bots replace human interference. For instance, the sector of language translators, analysts, writers, etc. would find new and oodles of opportunities. In the sea of mediocrity and relentless approach, AI brings something fresh and effective time management.
  • Though still there are times when the machine is not able to comprehend what human is trying to say, there the command is lent to human experts for the error-free experience.
    Do you feel inspired? Then there are the areas you need to focus on if you want to work this stream

    a) in-depth understanding of human to human conversations over dimensions like courtesy, empathy, cheerfulness, feedback, etc.
    b) designing human to machine conversations to make them more natural, more intuitive.
    c) using the right pieces of available technology to reuse what the world has done.

  • Because businesses, startups and their products are a beautiful part of the even more spectacular history of mankind. This workforce is necessary to let us evolve. Just like technology demands to be simpler, effective, work-oriented, skilled,quick.Similarly keep looking for more. Keep thinking of what you can provide to the society.

  •  by-
  • Isha Chandaliya

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